ABSTRACT
"In these unprecedented times..." was the phrase that every local and global communication had evolved around in the beginning of the pandemic COVID-19. Pandemics are of course known to humankind but COVID-19 was not. In a matter of months, people's lives have driven into an unknown path. Suddenly we were unable to see even the closest prospects of our lives. In Turkey it is accustomed to live in a faith 'kismet' culture. A culture that does not easily leave room for long-term plans. A culture that is never certain about the future. But with COVID- 19, this notion has escalated. The short sidedness of the future, let alone the future, even tomorrow has dramatically increased. In terms of social life, family, and work life, we now live in a world of uncertainties. The society felt isolated, pessimistic, and lost. As the world goes through this process in precarity, the feeling of anxiousness and exhaustion never faded. But with the abilities of digital age made it possible to see alternate solutions for individuals. Humankind tried to find solutions in the predictability of precarity. In this chapter, it is aimed to deliberate on consumer precarity during pandemic around workplace, home & family and social life with the contributing effects of the digital era. © 2022 by Nova Science Publishers, Inc. All rights reserved.